This book is my second book read on blogging. The first book was a short book that gave a general idea on blogging and how to start a blog. This book is also for beginner bloggers but it has a lot more information and it is a very useful book.
For this blog, I just organized a list of necessary tools with a short description taken out of the book for my continuous usage of below tools. I’ve mostly copied sections of the book in making the below list.
Finally, this is also a part of my preparation in becoming an entrepreneur.
Following are some good tools according to this book’s author Mike Fishbein;
- Hello Bar – Adds colored bar at top of the blog with a button that links to desired page
- Exit Monitor – Lead generation and conversion optimization tool. A pop up screen that offers exiting visitor some special offers
- Mailchimp – Collect, manage email addresses, send emails and track results, easily integrates with Word Press and other blogging platforms and is free
- Google Analytics – Detailed stats about traffic and traffic sources
- Codementor – Online marketplace to connect with expert developers via live video calls. Matchmaking with developer that charges very low hourly rates.
- Fedora – Where you can host and charge for video courses.
- Buffer – A social media management tool. Its browser plug in enables you to share any page across any social networks within clicks. Also enables you to schedule social shares.
- Google Keyword Planner – You need to create Google Adwords account to access this but you do not need to pay for advertising. It’s used to learn what search terms to use in blog posts and titles.
- Sniply – To turn your Twitter followers or other connections in to followers of your own blog. It allows to put a “hello bar like” CTA button at the bottom of any page on the web that you share. It could link to your blog at the bottom of the page when sharing someone else’s blog post.
- Quora- A question and answer site. you can link to your blog in every question answered. Use Quora Credits to promote your answers and blog posts. Create Quora blog as primary blog or cross-post blog posts to attract wider audience. It gives blog topic ideas and learn about many different fields. It also can network with a large community of great people. Get to know them by answering, following, direct messaging, upvoting and etc.
[How to promote your blog]
- YouTube – YouTube videos rank high in search results – mention your blog link
- SlideShare – Presentation hosting network, to upload PowerPoint, Keynote, PDF or OpenDocument—it’s YouTube for PTs
- Udemy – Online marketplace for video courses.
- Podcast – Audio broadcast on the internet similar to a radio show. It can be subscribed to or downloaded.
- Quora – Described above.
- Amazon – Self-publish a book on the topic of your blog. Link to blog posts and primary blog domain.
- Twitter – Can be used as a marketing tool
- LinkedIn – Join groups related to your industry, target audience, blog posts, add personalized commentary.
- Facebook – Focus on some of the Facebook groups.
- Niche Social Networks – Instagram, oHours, AriBrib, Craigslist, StackOverflow, GitHub
[Content Distribution Networks]
- Reddit – “Social news” site where users can submit links and promote articles
- Hacker News, Quibb, Growth Hackers – Pertain to startups
You can go to Mike Fishbein’s site directly here.